What Types of Data Does AppsFlyer Provide?


AppsFlyer reports include clicks, downloads, and any in-app conversion coming from any source.

Campaign Analytics

AppsFlyer’s campaign analytics tell you exactly what is working, allowing you to optimize your campaigns based on source, creative, ad-networks, targeting and any other parameter you can think of.

Performance reports include ROI (Return On Investment) and LTV (Life Time Value) allowing you to focus on sources delivering profitable users. All data is available via APIs, real-time dashboard and reports.

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