• Advertisers
  • Ad Networks


Liquid, one of AppsFlyer's integrated partners, automates your campaigns and processes with no need to call your IT.  Their intelligent rules engine acts based on user behavior and advanced analytics.

Setting Up Liquid

Go to the dashboard of your app and click on Integrated Partners on the left bar.


Enter "Liquid" in the search field and click on its logo to open the Liquid configuration window.

The Liquid configuration window includes 4 tabs: Integration, Tracking link, Data enrichment and Permissions. Click on the items below to read about the tabs setup. 

For a detailed description of the Partner Configuration Window Header, click here.

Integration Tab

The Integration Tab is divided into different sections as described below. 

General Settings

API Token

Liquid connects with AppsFlyer via a unique API Token. If you don't already have it, you must obtain it from Liquid to continue with the integration or follow the instructions below.

Obtaining the API Token

You can find the API token by logging in to the Liquid dashboard.

  • Click the Settings icon
  • Copy the Production API token
  • Insert the APP_TOKEN you received from Liquid

Default Postbacks

AppsFlyer can send automatic postbacks to Liquid user installs. Use this section to define sending these postbacks. 


Select Events attributed to any partner or organic to send postbacks for any user that downloads the app to Liquid or select Off


According to both Facebook and Twitter Terms and Conditions, we cannot share user level data with any 3rd party.  Therefore, all Facebook and Twitter installs are sent to Liquid as organic.

For details on sharing data with 3rd parties, click here.

Click Save. 

Once this configuration is saved, AppsFlyer begins sending the following data to Liquid for every organic and non-organic install:

  • App Token

  • customer_user_id as set in the SDK

  • Media Source

  • Campaign name

Tracking Link Tab

Tracking Links are not available for Liquid.

Data Enrichment Tab

Data Enrichment is not available for Liquid.

Permissions Tab

Permissions are not available for Liquid.

Was this article helpful?
0 out of 0 found this helpful