At a glance: Liquid, an AppsFlyer integrated partner, automates your campaigns and processes with no need to call your IT. Their intelligent rules engine acts based on user behavior and advanced analytics.
Some media sources restrict sharing data with 3rd parties. AppsFlyer cannot share user-level data of users acquired through these media sources with 3rd party platforms or services. All installs from such media sources are therefore sent as organic.
For more details and a list of media sources that restrict sharing data with 3rd parties, click here.
Setting up Liquid
The setup is done from the Integrated Partners page, but to find the partner you must first go to the marketplace.
Before setting up an integration, make sure you contact the partner and open an account with them.
To activate the integration:
- From the top menu of any AppsFlyer page, click Marketplace.
- Search for the partner and select it.
- Click Set up integration. You’re directed to the integration setup page.
- In the Integration tab, select the app for the integration and turn Activate partner on.
Note: The toggle must be on (activated) for as long as you work with the partner.
- Complete the configuration using the relevant tabs, as described below.
The Liquid configuration window only makes use of the Integration tab.
For a detailed description of the Partner Configuration Window Header, click here.
The Integration Tab is divided into different sections as described below.
On the first visit here, you will need to toggle below. ON the Activate Partner button to enable setup of the integration tab's parameters. The toggle MUST be ON for as long as you work with the partner.
For more details about partner activation please click here.
Liquid connects with AppsFlyer via a unique API Token. If you don't already have it, you must obtain it from Liquid to continue with the integration or follow the instructions below.
Obtaining the API token
You can find the API token by logging in to the Liquid dashboard.
- Click the Settings icon
- Copy the Production API token
- Insert the APP_TOKEN you received from Liquid
AppsFlyer can send automatic postbacks to Liquid user installs. Use this section to define sending these postbacks.
Select Events attributed to any partner or organic to send postbacks for any user that downloads the app to Liquid or select Off.
Once this configuration is saved, AppsFlyer begins sending the following data to Liquid for every organic and non-organic install:
customer_user_id as set in the SDK
Attribution link tab
Cost data is not supported in the integration with this partner.
Ad revenue tab
Ad Revenue is not supported in the integration with this partner.
Permissions are not available for Liquid.