At a glance: Ad networks that use PeerClick can benefit from the AppsFlyer Probabilistic modeling solution to receive attribution data about installs and in-app events.
Starting the integration
To start the integration you must send AppsFlyer both the attribution link and the postback for reporting purposes.
Below you can find the base attribution link with a detailed explanation per each parameter:
https://app.appsflyer.com/app_id?pid=mediaName_int&c={campaign}
| AppsFlyer Base URL | Description |
|---|---|
|
https://app.appsflyer.com |
AppsFlyer End-Point |
|
app_id |
Application Unique ID - Dynamic value changed per app promoted |
|
pid= |
Media source name include _int to identify integrated network at AppsFlyer servers |
|
c= |
Campaign name |
Recommended Attribution Link Parameters:
| AppsFlyer Parameter | Voluum Macros | Description |
|---|---|---|
|
&clickid= |
{clickid} |
Unique transaction ID of the user session - Required |
|
&af_siteid= |
{trafficsource.id} |
ID of the traffic source - Optional |
Note
- For the complete AppsFlyer parameter list, click here
- For the complete PeerClick list, click here
Complete attribution link template
https://app.appsflyer.com/com.appsflyer?pid=mediaName_int&clickid={clickid}&af_siteid={trafficsource.id}Install and in-app event postbacks
Global Install Postback:
https://pstb.gopeerclick.com/postback?userid={peerclick_userid}&cid={clickid}Global In-App Event Postback:
https://pstb.gopeerclick.com/postback?userid={peerclick_userid}&cid={clickid}&payout={monetary}&txid={event-name}
- userid: The user ID provided by PeerClick
- txid: The actual in-app event name from the application, set as Event Tag in the AppsFlyer dashboard for each App by the advertiser
AppsFlyer's in-app event dashboard
Additional attribution information can be added to the postback by request such as Country Code, Advertising ID, IDFA, etc.