At a glance: Optimize Google AdWords campaigns by using Adquant by Kenshoo. When configured, AppsFlyer sends postbacks to Adquant.
Setting up Adquant by Kenshoo
1. Click Integrated Partners from the left sidebar
2. Enter Adquant by Kenshoo in the search box and click the logo.
3. The Adquant by Kenshoo configuration window opens:
On the first visit here, you will need to toggle ON the Activate Partner button to enable the setup of the integration tab parameters. The toggle MUST be ON for as long as you work with the partner.
For more details about partner activation please click here.
The Google Ads Customer ID must be entered without hyphens.
4. From your Google Ads account, copy the Customer ID (without hyphens) from the top left-hand corner and paste it to the AppsFlyer Ads Customer ID parameter as shown in the screenshots below.
5. Enter the Action Identifier, Disable_Country_Sending (provided by Adquant) and the Google Ads Customer ID number in the appropriate fields.
1. To send in-app event postbacks to Adquant by Kenshoo, toggle the In-App Events Postback to ON.
2. Individually add the in-app events you want to send to Adquant by Kenshoo and map them to the Partner Event Identifier field.
3. Select Send Revenue to send all the parameters including the revenue value (if it exists in the event).
4. Click Save
- Disabling attribution for Google Ads prevents sending postbacks to Google Ads Partners.
- You can configure multiple Google Ads accounts (CID) to send postbacks (step 5) by separating each CID with a comma.