AppsFlyer Postback Reports

Install Postbacks

AppsFlyer's Postback Reports details all the postbacks sent to the attributed media source.

This is an AppsFlyer premium feature.

 Note

Installations that do not require any postbacks are not inclued in this report.

For details of the contents of the Postbacks Report, click here.

In addition to the data listed, the following parameters are also available in the report:

  • Postback URL
  • Postback Method
  • Postback HTTP Response Code
  • Postback Error Message

In-App Event Postbacks

AppsFlyer's In-App Events Postbacks Report provides raw data of in-app events postbacks only from non-organic installations.

This is an AppsFlyer premium feature.

For details of the contents of the In-App Events Postbacks Report, click here.

In addition to the data listed, the following parameters are also available in the report:

  • Postback URL
  • Postback Method
  • Postback HTTP Response Code
  • Postback Error Message

Retargeting Conversion Postbacks

AppsFlyer's Retargeting Conversion Postbacks Report provides raw data of all non-organic re-engagement and re-attribution conversion postbacks sent to the attributed media source.

This is an AppsFlyer premium feature.

For details of the contents of the Retargeting Conversion Postbacks Report, click here.

In addition ot the data listed, the following parameters are also available in the report:

  • Postback URL
  • Postback Method
  • Postback HTTP Response Code
  • Postback Error Message

Retargeting In-App Events Postbacks

AppsFlyer's Retargeting In-App Postbacks Report provides raw data of all in-app event postbacks generated from non-organic retargeting conversion sent to the attributed media source.

This is an AppsFlyer premium feature.

For details of the contents of the Retargeting In-App Events Postbacks Report, click here.

In addition to the data listed, the following parameters are also available in the report:

  • Postback URL
  • Postback Method
  • Postback HTTP Response Code
  • Postback Error Message
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