Export Data page aggregate data reports

At a glance: Download lifetime value (LTV) aggregate reports filtered by attribution date and media source.

Related reading: Aggregate data reporting tools | Raw data via the Export Data page

Aggregate data reports

User acquisition and retargeting reports have these characteristics:

• Contain LTV data of users performing an Attribution Event during the specified date range.
• An Attribution Event is any of the following:
  • Install
  • Re-engagement
  • Re-attribution (retargeting reinstall)
• LTV data means as follows:
  • Install and Re-attribution: Events performed by a user starting with the Attribution Event until the present
  • Re-engagements: Events performed by the user starting during the re-engagement window
• Reports, depending on size, can take several minutes to download.
• Reports hold up to 200K rows. 
• Rate limitations

Download aggregate data reports

To download a report:

1. Go to Reports > Export Data > Aggregate data tab.
2. [Optional] Select a media source. 
3. Select the Attribution Event date range.
4. Select a report, click Download.