Analytics, Reports and APIs
Performance Reports
- Measuring Campaign Cost, Clicks, Impressions, ROI and eCPI
- How is the Dashboard Revenue Calculated?
- How Does AppsFlyer Define a "Loyal User"?
- Geo Performance Report
- Partners/Media Source Report
- Daily Report
APIs
- AppsFlyer Data Locker
- Master API - Customizable Aggregated Data API
- API Policy
- Push APIs - Installation and Conversion Notification APIs
- Push API Data Structure - Android
- Push API Data Structure - iOS
Raw Data Reports
- In-App Events Raw Data Report
- V4 vs V5 Raw Data Reports
- Organic Raw Data Reports
- Non-Organic Uninstall Raw Data Reports
- Raw Data Reports V5
- How Can I Export Report Data to CSV?
Protect360
Data
Advanced Analytics
- Activity Report
- Audiences
- Audiences Partners Integrations
- AppsFlyer Pivot
- How is AppsFlyer's Cohort Report Calculated?
- What is the Retention Report and What is its Purpose?
Raw Data Reports (OLD)
- Android In-App Events Postbacks Report
- iOS In-App Events Postbacks Report
- iOS Installation Report
- Android Installation Report
- iOS In-App Events Report
- Android In-App Events Report