Campaign management

Configuring media sources

Media source configuration
- ★ Set up an integrated partner
- ★ Attribution link structure and parameters
- About self-reporting networks (SRNs)
- Partner activation/deactivation
- In-app events postback configuration
- User-level data retention and sharing limitations of SRNs and ad networks
- Disabling postbacks for CPA-based campaigns
- Excluding users from UA campaigns
- Finding the Apple bundle ID
SKAN interoperation
- Get SKAN postback data from Google Ads
- SKAN integrated partners list
- SKAN interoperation with Facebook
- SKAN interoperation with Snapchat
- SKAN interoperation with TikTok for Business
Apple Search Ads
- Adquant by Kenshoo Apple Search Ads marketing partner campaign configuration
- Apple Search Ads guide
- Bidalgo Apple Search Ads marketing partner campaign configuration
- SearchAds.com (by MobileAction) setup
- SearchAdsHQ (by SplitMetrics) setup
Facebook
- Facebook Ads integration setup
- Facebook Ads in-app event mapping
- Facebook Ads FAQ
- Facebook Ads discrepancies
- Facebook marketing partners configuration
- Attributing app installs to non-mobile ads from Facebook
- Instagram mobile app install ads configuration
- Setting up and attributing Facebook canvas ads
- Bidalgo Facebook Ads Marketing Partner campaign configuration
- Kenshoo Facebook Marketing Partner campaign configuration
- Adquant-(FMP) campaign configuration
- Webpals Mobile (Facebook Ads Marketing Partner) campaign configuration
Google
- Google Ads (AdWords) integration setup
- Google Ads (AdWords)—re-engagement
- Google Ads (AdWords)—cost and ad revenue
- Google Ads (AdWords)—FAQ and discrepancies
- Google Ads integration for agencies
- Recording multiple agency/MCC Google Ads accounts
- Google AdMob ad revenue attribution configuration
- Bidalgo and Google Ads campaign configuration
- Adquant by Kenshoo and Google Ads campaign configuration
- Google Ads postback partners configuration
Google Marketing Platform (GMP)
- GMP App Attribution Integration (DV360)
- GMP DV360/CM (DoubleClick)—overview
- GMP DV360/CM (DoubleClick)—integration
- GMP DV360/CM (DoubleClick)—CM360 and media source
- GMP DV360/CM (DoubleClick)—DV360
- GMP DV360/CM (DoubleClick)—agency integration
- GMP DV360/CM (DoubleClick)—discrepancies
- GMP use case of traffic measurement from 3rd parties in CMP360
Snapchat
- Snapchat integration setup guide
- Snapchat marketing partners setup
- Snapchat integration discrepancies
Twitter
- Twitter Ads setup guide—overview
- Twitter Ads setup guide—integration and setup
- Twitter Ads setup guide—FAQ and discrepancies
- Twitter official ads partner configuration
- Twitter Ads MPP integration with AppsFlyer
- Twitter paid vs. organic installs
- Twitter retargeting attribution
Owned media
- App-to-web redirection
- Smart Banners—mobile web-to-app (for marketers)
- Smart Banners website code implementation for marketers
- Smart Banners website code implementation for developers
- OneLink Smart Script V2 setup
- [Legacy] OneLink Smart Script V1 setup
- Redirecting to App Store custom product pages
- OneLink Smart Script overview—Web-to-app URL generator
- QR-to-app conversion
- Mobile web-to-app attribution solutions
- User invite attribution
- Attributing iOS Safari App Banners
- Measuring push notification re-engagement campaigns
- Cross-promotion attribution for marketers
- Cross-promotion attribution for developers
- Texting desktop users a link to your app
- [Deprecated] Mobile landing page attribution script
Email service providers
- Email service providers (ESPs) explained
- Salesforce Marketing Cloud integration with AppsFlyer
- Amazon SES integration with AppsFlyer
- Blueshift integration with AppsFlyer
- EmailLabs integration with AppsFlyer
- Everlytic integration with AppsFlyer
- Iterable integration with AppsFlyer
- Mailchimp integration with AppsFlyer
- Netcore integration with AppsFlyer
- Oracle Responsys integration with AppsFlyer
- Sailthru integration with AppsFlyer
- Sendios integration with AppsFlyer
- SparkPost integration with AppsFlyer
- SendGrid integration with AppsFlyer
- Braze as an ESP
Marketing clouds
- AppsFlyer App for Salesforce Marketing Cloud
- Salesforce Marketing Cloud data sync with AppsFlyer
- Adobe launch SDK extension
Pinterest
- Pinterest campaign configuration
- Pinterest Marketing Partner Integration
Adobe
- Adobe Analytics integration with AppsFlyer
Ad network configuration guides A-F
- Aarki campaign configuration
- Adcash campaign configuration
- AdColony campaign configuration
- Addict Mobile campaign configuration
- Adform campaign configuration
- Adikteev campaign configuration
- Appgrowth campaign configuration
- AppLovin campaign configuration
- Applovin MAX ad revenue configuration
- Appnext campaign configuration
- Appodeal campaign configuration
- Aura by ironSource campaign configuration
- Bing campaign configuration
- Chartboost campaign configuration
- Cheetah Mobile campaign configuration
- ClickZoot campaign configuration
- Criteo campaign configuration
- DataLift campaign configuration
- Fiksu campaign configuration
- Fyber campaign configuration
- [Legacy] Criteo campaign configuration
Ad network configuration guides G-Q
- Glispa campaign configuration
- Headway Digital (Mobrain) campaign configuration
- Hotstar campaign configuration
- HUAWEI Ads global campaign configuration
- Ibotta campaign configuration
- InMobi integration with AppsFlyer
- ironSource campaign configuration
- Jampp, an Affle company campaign configuration
- Leadbolt campaign configuration
- Liftoff campaign configuration in AppsFlyer
- Ligatus campaign configuration
- LINE Ads Platform campaign configuration
- MediaMath campaign configuration
- Mobio campaign configuration
- Mobusi campaign configuration
- Mobvista campaign configuration
- MOLOCO campaign configuration
- MoPub Acquire campaign configuration
- MoPub ad revenue configuration
- MyTarget (Mail.ru) campaign configuration
- NativeX campaign configuration
- Outbrain campaign configuration
- Quora campaign configuration
Ad network configuration guides R-Z
- RationalHeads campaign configuration
- Reddit campaign configuration
- Remerge campaign configuration
- RTB House campaign configuration
- Sizmek campaign configuration
- Sojern campaign configuration
- Spotify campaign configuration
- StartApp campaign configuration
- Ströer Mobile Performance campaign configuration
- Tapjoy campaign configuration
- Taptica campaign configuration
- The Trade Desk campaign configuration
- TikTok For Business campaign configuration
- TUNE integration with AppsFlyer
- Tyroo campaign configuration
- Unity Ads campaign configuration
- Vserv campaign configuration
- Vungle campaign configuration
- WakeApp campaign configuration
- Webpals Mobile campaign configuration
- Yahoo campaign configuration
- Yahoo Japan Search Ads campaign configuration
- Yandex Direct campaign configuration
- Yeahmobi campaign configuration
- YouAppi campaign configuration
- Zenna campaign configuration
- [Legacy] Yahoo! Search Ads campaign configuration
Working with agencies
- Working with agencies
- Agency data transparency for advertisers
Third-party analytics platforms
- Google Analytics integration—setup
- Google Analytics integration—viewing data
- Google Analytics integration—custom dimensions
- Google Analytics integration—discrepancies
- Luna Labs integration with AppsFlyer
- Integrating with iTunes App Analytics
- Airship integration with AppsFlyer
- Amplitude integration with AppsFlyer
- Batch integration with AppsFlyer
- Braze (formerly Appboy) integration with AppsFlyer
- CleverTap integration with AppsFlyer
- Convertro integration with AppsFlyer
- deltaDNA integration with AppsFlyer
- Eulerian integration with AppsFlyer
- GameAnalytics integration with AppsFlyer
- IBM UBX integration guide with AppsFlyer
- Insider integration with AppsFlyer
- Kahuna integration with AppsFlyer
- Leanplum integration with AppsFlyer
- Liquid integration with AppsFlyer
- Localytics integration with AppsFlyer
- Mixpanel integration with AppsFlyer
- MoEngage campaign configuration
- mParticle integration with AppsFlyer
- OneSignal integration with AppsFlyer
- Rockerbox integration with AppsFlyer
- Spoteffects integration with AppsFlyer
- Tapjoy analytics GBB integration with AppsFlyer
- Swrve integration with AppsFlyer
- Winclap Analytics integration with AppsFlyer
China market
- App promotion in China
- Android app promotion in China
- iOS app promotion in China
China domestic market ad network configuration
- Tencent AMS campaign configuration
- vivo Ads Campaign Configuration
- OPPO campaign configuration
- 360 Ads campaign configuration
- Baidu Native Ads 2.0 campaign configuration
- Meiyou Ads campaign configuration
- Youdao DSP campaign configuration
- DouYu TV campaign configuration
- Wifi Master Key Ads campaign configuration
- Sohu XinPinSuan Ads campaign configuration
- Kuaishou Ads(China Domestic) campaign configuration
- Zhihu Ads campaign configuration
- Qutoutiao ads campaign configuration
- Bilibili configuration guide
- [Legacy] Tencent AMS (GDT & WeChat MP) campaign configuration
- Baidu Native Ads campaign configuration
- UC Toutiao Ads campaign configuration
- Baidu mDSP Ads (Baiyi) campaign configuration
- Sina Weibo Ads campaign configuration
- Baidu App Ads campaign configuration
- Ocean Engine (Bytedance) campaign configuration
- Netease Ads campaign configuration
- WeChat Ads campaign configuration
- Xiaomi Ads Network campaign configuration
Predictive analytics
- [Beta] Introduction to PredictSK
- [Beta] Getting started with PredictSK
- [Beta] PredictSK dashboard