- People-Based Attribution (PBA)—getting started
- Onboarding guide to People-Based Attribution
- Using PBA dashboards
- PBA Website Attribution dashboard
- PBA Web-to-App dashboard
- PBA brand bundles and settings
- PBA Conversion Paths dashboard
- PBA web SDK integration guide
- Web Server-to-server events API for PBA (Web-S2S)
- Test PBA web SDK integration
- Troubleshooting the web SDK
- PBA media source attribution rules
- Raw-data reports for PBA
- Integrating Google Ads auto-tagging (gclid) campaign data into PBA
- People-Based Attribution vs. Google Analytics