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(WIP) Bulletin: Digital Turbine migration to unified AppsFlyer integration

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Section Details
What's New

Digital Turbine (DT) is migrating advertisers from the legacy PID digitalturbine_int to the new unified PID onedigitalturbine_int, as part of DT's move to its Ads platform migration.

The unified integration gives you access to DT's machine learning capabilities and first-party device signals.

Effective Date October 1, 2026
What you need to know

New media source

  • The new media source is onedigitalturbine_int.

Campaign reporting dimensions

  • Reporting shifts from Campaign/Campaign ID to Adset/Adset ID.
  • This affects cohort and LTV reporting.

Reporting during the transition

  • Select both media sources (digitalturbine_int and onedigitalturbine_int) when reviewing reports during the transition period.
  • Review any custom dashboards, BI integrations, or saved reports that reference the legacy PID, since they won't automatically pick up the new PID.
What you need to do
  1. Generate new attribution links using the DT<>AppsFlyer Integration Guide, and send them to your DT Account Manager.
  2. DT will migrate your campaigns to the new links. You don't need to recreate them manually.
  3. Keep your legacy integration active until your lookback window expires, so in-flight conversions still attribute correctly. On the day you transition, switch cost reporting to DT's Unified Reporting API only. Do this as soon as onedigitalturbine_int  is live, and avoid running both at once to prevent double-counting spend. 

Reporting API and cost data

  • Transition from the legacy Reporting API to DT's Unified Reporting API to avoid duplicate data.
  • InCost is configured at the account level.
  • The app-level Cost tab is being phased out for migrated networks.
  • Account-level API authentication is required under the onedigitalturbine_int partner setup.
  • No Client ID or Secret is needed for cost data. AppsFlyer receives it directly from DT. What's changed is the setup flow: Cost integration used to be enabled per app, and now it's configured once at the account level for multiple apps.

Migration deadline

  • The deadline is October 1, 2026. Generate your new links as soon as possible.
  • DT will monitor delivery and cost data after the migration.
  • If you run into issues, contact AppsFlyer Support or your CSM, or reach out to your DT Account Manager.