卸载评估

简单来说:AppsFlyer 每天使用一次无声推送通知来验证仍在用户设备上安装了应用程序,并统计 特定 app 发生的卸载事件,并将它们归因于特定媒体渠道。 AppsFlyer 提供原始卸载数据的方式包括报告导出、Pull API 和 Data Locker。 

卸载测量的好处

  • Compare media sources quality
    The rate of uninstalls is a metric, which can help compare the quality of the users you acquire from different media sources, campaigns, single ads or countries.
  • Protect users privacy
    Many advertisers run re-engagement campaigns to retain their users. However, doing so may contradict the app store's terms of use. If this is the case use the uninstall data to remove uninstallers from retargeted audiences.

操作系统

Supporting the Uninstall Measurement feature requires some development in your apps.
Here are the developer instructions for: 

 提示

有多少用户卸载应用程序?何时卸载的?
此处获取完整的类别/国家/地区细分。

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