Setting up Amazon Fire TV ad attribution

At a glance: App owners can attribute app installs and in-app events generated by Amazon Fire TV advertising. This article describes how to set up attribution for Amazon Fire TV ads.


Setting up Amazon Fire TV ad attribution 

  1. Develop an Amazon Fire TV app.
  2. Publish your app in the Amazon Appstore.
  3. Set up attribution and viewing for your Amazon Fire TV app installs and in-app data.
    Use the single or multiple app set-up method.
Set-up method Description
Single app

View combined, out-of-store market results for a single app

Multiple apps
  • View individual, out-of-store market results for each app
  • For Amazon Fire ads: Amazon Appstore install data is associated with each app


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