Webpals mobile (Meta campaign management partner) configuration

At a glance: Webpals mobile - a Meta campaign management partner (formerly known as Facebook Marketing Partners), one of AppsFlyer's integrated partners, is a leader in mobile user acquisition and revenue maximization with global coverage.

Setting up Webpals mobile

Prerequisite: Before setting up the integration, make sure you contact the partner and open an account with them.

To activate or edit the integration:

  1. To activate: In AppsFlyer, from the side menu, select Collaborate Partner Marketplace.
    To edit: In AppsFlyer, from the side menu, select Collaborate Active Integrations.
  2. Search for the partner and select it.
  3. Click Set up integration. You’re directed to the integration setup page.
  4. In the Integration tab, select the app for the integration and turn Activate partner on.
    Note: The toggle must be on (activated) for as long as you work with the partner.
  5. Complete the configuration using the relevant tabs, as described below.

In-app events

  1. To send in-app event postbacks to Webpals mobile—Meta campaign management partner, enter Facebook pixel_id under In-App Events Settings.
  2. Turn on In-app event postbacks.
  3. Set the configuration according to the guidelines here.
  4. Click Save.


Configuring on Webpals mobile

When you configure your campaigns on Webpals mobile the campaign name must begin with "webpalsmobile_".