Measure paid media

Set up paid media sources and SKAdNetwork for attribution measurement

Media source configuration

Attribution link structure and setup guides for working with integrated partners
SKAN solution

All about iOS attribution: our SKAN solution, Conversion Studio, ATT, and LAT
SKAN interoperation

Set up SKAN integrated partners for AppsFlyer SKAN attribution
Connected TV (CTV) and gaming platform attribution

Guides for CTV and gaming platform attribution
Facebook Ads

Attribute Facebook Ads, Instagram, and Facebook Marketing Partner (FMP) traffic
Facebook Marketing Partners (FMPs)

Send postbacks to Facebook Marketing Partners to optimize Facebook campaigns
Google Ads

Attribute Google Ads campaigns and work with Google Marketing Partners
Google Marketing Platform (GMP)

Integrate with GMP DV360, review data and possible discrepancies
Apple Search Ads

Set up Apple Search Ads and its partners for AppsFlyer attribution
Snap (Snapchat)

Set up Snap for AppsFlyer attribution
Twitter

Set up Twitter and its partners for AppsFlyer attribution
Pinterest

Set up Pinterest and its partners for AppsFlyer attribution
Adobe Analytics

Set up Adobe Analytics in AppsFlyer
Marketing clouds

Use the Salesforce Marketing Cloud and Adobe Launch SDK extension with AppsFlyer
Ad network configuration guides (A-F)

Set up selected ad networks for AppsFlyer attribution
Ad network configuration guides (G-Q)

Set up selected ad networks for AppsFlyer attribution
Ad network configuration guides (R-Z)

Set up selected ad networks for AppsFlyer attribution
China market

Promote Android and iOS apps in China from elsewhere in the world
China domestic market ad network configuration

Set up selected domestic China ad networks for AppsFlyer attribution