About Meta Quest (Oculus) attribution
The Meta Quest (Oculus) OS for gaming runs across all Meta Quest (Oculus) devices.
Apps running on Meta Quest can integrate with AppsFlyer via S2S API or SDK to receive attribution data and performance measurements about which sources and campaigns drive app open and in-app events. Marketers rely on these insights to measure and optimize marketing activities.
Integration procedures
The following table lists the tasks required to integrate your Meta Quest (Oculus) app with AppsFlyer.
Task | Actions | Who's involved |
---|---|---|
App setup |
Marketer | |
SDK integration with your app (via S2S or SDK) |
There are two methods of integration you can use: S2S and SDK. For the S2S method, integrate the AppsFlyer API into your app with commands to report the following events to AppsFlyer.
Note:
For the SDK method, there are two versions: Unity, and Unreal. Note: If you have an existing user base and therefore want the first session to be considered a session and not an install, the developer can use the method |
App developer |
Cross-platform landing page setup |
Recommended: A cross-platform landing page running the AppsFlyer Smart Script lets you perform web-to-app attribution. It's most recommended when your campaign promotes an app that's also available on other platforms, like Epic and Native PC. Learn about cross-platform landing pages Learn how to set up a cross-platform landing page Note: For Meta Quest, the following parameters are required:
The following parameters are not required but recommended:
|
Marketer (may require developer assistance) |
Link setup |
Learn how to create direct attribution links | Marketer |
Report setup/view data | Learn about data availability in dashboards and reports | Marketer/Data engineer |
Traits and limitations
Trait | Remarks |
---|---|
Retargeting |
Not currently supported |
Cost data | Cost data must be sent via Cost Import using the upload file by email method. |