Adding a new app

At a glance: Adding a new app to an advertiser account in the Dashboard.

Adding a new app

Add App is performed by admins and team members with the Add App capability.

Adding the app requires that you select the app status from one of the following:

App status options
Option  When used What to configure

Available in the App Store/Google Play Store/Windows Phone Store

When the app is available in one of the app stores

 

Pending approval or unpublished
  • Debug app to test the AppsFlyer SDK
  • The status of pending apps is automatically updated as soon as they go live in the App Store/Google Play
  • ioS: Application ID for iOS without the 'id' prefix
  • Android: Package name. Note: App IDs are case sensitive

 

Android out of store APK Out of store apps
  • Android Package name 
  • Channel Name, such as Amazon.
  • App URL

 

Add Your App window

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 To add a new app:

  1. In the Dashboard, in the upper-right of the page, click Add App.
    The Add App window opens.
  2. Select an app status: (see explanation in the preceding section) 
    • Available in the App Store/Google Play Store/Windows Phone Store

    • Pending approval or unpublished: 

    • Android out of store APK (Standalone, Amazon, etc.)
  3. Select an app store:
    • Apple store
    • Google play
    • Windows store
  4. Complete the App Store URL do so by copying the URL from the app store. Paste in the App Store URL field. 
    • App IDs are case sensitive. 
    • iOS: Use one of the following:
      • (Best practice) Available starting June 14, 2019: links reference apps.app.com apps.apple.com, or itunes.com. Example: https://apps.apple.com/us/app/angry-birds/id343200656?mt=8 
      • Available until June 14, 2019 links reference itunes. Example: https://itunes.apple.com/us/app/angry-birds/id343200656?mt=8
    • Android: https://play.google.com/store/apps/details?id=com.rovio.angrybirds
    • Windows: https://www.microsoft.com/en-us/store/apps/deck-heroes-by-igg/9nblggh5wxf4
  5. Time-Zone: Select an appropriate time zone. Align the app time zone with the time zone you set with other attribution partners like Facebook and Google. 
  6. Currency: Select the currency used to display data in the Dashboard. Revenue and spend events are converted to this currency using the rate of exchange in effect at the event time. 
  7. Click Save.
    The app is added

Troubleshooting

Error: For security reasons, this app could not be added

app_exists.png

This may happen if the app you are trying to add already exists under another account in the AppsFlyer platform.

In such a situation, contact your dedicated CSM (if you have one) or else contact hello@appsflyer.com.

Error: The app does not exist in the store

app_doesnt_exist_in_store.png

Make sure to enter the correct app name or app ID in the store URL.

Error: Unable to access marketplace

This problem sometimes happens with adding a new Android app, especially with non-US countries, e.g. the UK.

To solve this issue, try the following:

  1. Upload the app as a pending app
  2. Go to the App Settings page
  3. Change the country to the correct country, e.g. the UK
  4. AppsFlyer servers then update the app information from the marketplace
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