At a glance: Applovin MAX, an AppsFlyer integrated partner, provides app owners with ad revenue-generating solutions.
Setting up Applovin MAX integration
Prerequisite: An account with the partner. If you don't have an account, contact the partner to open one before setting up the integration.
To set up a new integration:
- In AppsFlyer, go to Collaborate > Partner Integrations > Marketplace tab.
(To edit an existing integration: Go to Collaborate > Partner Integrations > Active integrations tab.) - Select the relevant app.
- Search for the partner and select Integrate.
- In the Integration tab, turn on the Activate partner toggle.
Important note: The toggle must stay on (active) as long as you work with the partner. Learn more - Complete the configuration using the relevant tabs, as described below.
Setting tabs
Update setting tabs content as required: Ad revenue.
Ad revenue
Applovin MAX provides ad revenue mediation with aggregate data at the device level.
Note
- Ad revenue for the Fire OS platform isn't reported in AppsFlyer.
- Learn more about ad revenue attribution (ad monetization).
To enable the ad revenue API:
- Follow these integration instructions.
Best practice
If you monetize with Meta ads and are using Applovin Max, it's best if you don't have a direct Facebook ad revenue integration with AppsFlyer. This way, you'll receive user-level data. If you have a direct Facebook ad revenue integration, data is at aggregate-level.