Applovin MAX ad revenue configuration

At a glance: Applovin MAX, an AppsFlyer integrated partner, provides app owners with ad revenue-generating solutions. 

Setting up Applovin MAX integration


Advertisers set up Applovin MAX using the Dashboard.

To access Applovin MAX settings:

  1. Go to Configuration > Integrated partners
  2. Search for and select Applovin MAX.
  3. Update settings (per tab) as required. See the following section.  

Setting tabs

Update setting tab content as required: Ad revenue.

Ad revenue

Applovin MAX provides ad revenue mediation with user-level granularity. Learn more about AppsFlyer ad revenue attribution.

Before you start:

Contact Applovin MAX to get these credentials:

  • Report Key

To enable user-level ad revenue attribution with Applovin MAX:

  1. Go to the Ad revenue tab.
  2. Enable Get ad revenue data.


  3. Enter credentials:
    • Report key.
    • App package name for example,
  4. Don't change the Event source and Ad revenue event fields. They are not relevant to user-level revenue attribution. 
    Note: Ad revenue reported using this integration is recorded using the event af_ad_revenue. The event displays in the Dashboard. You don't need to configure the event. 
  5. Click Save Ad revenue.

Ad revenue integration with Applovin MAX is now active. See ad revenue freshness.

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