Self reporting networks explained

  • Advertisers
  • Agencies
  • Ad Networks


What is an SRN?

Self-reporting networks (SRNs), also known as self-attributing networks, such as Facebook, Google Ads or Twitter do not use attribution links of external companies. Instead, each network has its own methods and APIs that AppsFlyer uses to communicate new installs, in-app events etc.

Who are the SRNs?

The following SRNs are integrated with AppsFlyer:

Self-Reporting Network Logo
Apple Search Ads apple_sap.jpg
DoubleClick DoubleClick_Logo.png
Facebook facebook_logo.png
Google Ads gads_logo.png
Snapchat snapchat_logo.png
Tencent Social Ads Tencent_Social_Ads.jpg
Twitter twitter_logo.png
Oath: Ad Platforms (Yahoo Gemini) Oath_Ad_Platforms.png
Yahoo Japan yahoo_japan.jpg
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